Google wants more personal data, buys Fitbit for $2.1 billion
Topics: GOOGLE FITBIT
Fitbit, which helped pioneer the wearable devices, said: "The company never sells personal information, and Fitbit health and wellness data will not be used for Google ads."
Google echoes the statement, adding that: "We will give Fitbit users the choice to review, move, or delete their data."
Google is gaining a massive assortment of patents and know-how from Fitbit, and more importantly, nearly a decade of user data. But Google can change its mind like it did with Nest, in effect forcing users to merge Nest data with Google. ■