Sprint fined $7.5 million for Do Not Call violations
The FCC rule requires that company's using telemarketing must comply when a customer requests removal from all marketing call lists.
The ruling is the largest fine of its sort ever handed down by the FCC, according to endgadget.com. Spring will also be required to implement new compliance regulations and also put telemarketing employees through new training sessions to ensure that they properly record and "Do Not Call" requests from customers.
FCC enforcement chief Travis LeBlanc released a statement on the ruling saying: "When a consumer tells a company to stop calling or texting with promotional pitches, that request must be honored."
Sprint followed suit with their own statement, vowing to comply with the rule moving forward: "We have conducted a thorough, top-to-bottom evaluation of our Do Not Call data management systems, and significant capital investments have been made to improve our Do Not Call/SMS Message architecture, oversight and compliance." ■