Uber and Virginia in first-of-its-kind partnership
The partnership is the first-of-its-kind in the country. Uber and VTC are partnering for Virginia Wine Month to ensure that residents and visitors around the Commonwealth have access to safe, reliable, and affordable transportation to some of the state's more than 280 picturesque wineries.
During the month of October, consumers using Uber to visit select wineries near the Charlottesville, Richmond, and Leesburg areas will receive discounts on tastings, merchandise, and bottles of wine.
The goal of the promotion is to encourage visitation to Virginia wineries during October Virginia Wine Month, while also promoting safe transportation through Uber’s driver network.
Participating wineries include: King Family Vineyards and Veritas Vineyard & Winery in the Charlottesville area, 8 Chains North Winery and The Barns at Hamilton Station Vineyards in the Leesburg area, and Buskey Cider and James River Cellars Winery in the Richmond area. ■