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Florida sets all-time tourism record in first half of 2017

Staff Writer |
Florida set another record by welcoming the highest number of visitors of any six months in the state’s history with 60.7 million visitors, according to VISIT FLORIDA.

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This represents a 4.1 percent increase over the same period in 2016, and includes 53.2 million domestic visitors, 5.3 million overseas visitors and 2.2 million Canadian visitors.

VISIT FLORIDA estimates that a record 29.9 million visitors traveled to Florida in the second quarter of 2017 (April-June), an increase of 6.8 percent over the same period last year.

This Q2 number breaks down to 26.4 million domestic visitors, 2.6 million overseas visitors and 899,000 Canadians coming to Florida.

Total enplanements at Florida’s 18 major airports in Q2 2017 increased 6.1 percent over the same period the previous year, with a record 22.8 million enplaned passengers.

The number of hotel rooms sold in Florida during quarter two of 2017 grew by 4.2 percent compared to quarter two 2016.

During the same period, Florida’s average daily room rate (ADR) increased by 4.0 percent and occupancy by 2.5 percent.

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