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U.S. hotel industry reported flat year-over-year occupancy

Staff Writer |
While the U.S. hotel industry reported flat year-over-year occupancy performance during the week of 14-20 May, ADR rose 1.5% to $127.91 and RevPAR increased 1.5% to $90.26.

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In comparison with the week of 15-21 May 2016, the industry recorded the following in the three key performance metrics:

- Occupancy: Flat at 70.6%
- Average daily rate (ADR): +1.5% to $127.91
- Revenue per available room (RevPAR): +1.5% to $90.26
- STR analysts note that occupancy for the week was pulled down due to comparison with a non-Mother’s Day Sunday in 2016.

Among the Top 25 Markets, Norfolk/Virginia Beach, Virginia, registered the only double-digit lift in occupancy (+12.8% to 69.5%) and the largest year-over-year increase in RevPAR (+20.7% to $72.04). ADR in the market rose 7.0% to $103.64.

Three additional markets saw a double-digit increase in RevPAR: Detroit, Michigan (+11.6% to $76.49); Seattle, Washington (+10.6% to $147.88); and St. Louis, Missouri-Illinois (+10.5% to $93.82).

Growth in St. Louis was driven primarily by the week’s largest increase in ADR (+9.9% to $119.51).

Phoenix, Arizona, saw the week’s steepest decline in occupancy (-8.7% to 62.1%).

New Orleans, Louisiana, reported the largest decreases in ADR (-6.4% to $145.67) and RevPAR (-14.4% to $103.10).

Two additional markets experienced a double-digit drop in RevPAR: Miami/Hialeah, Florida (-11.8% to $121.70), and San Francisco/San Mateo, California (-10.1% to $206.84).


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