POST Online Media Lite Edition



 

Thailand join forces with Alibaba in selling Thai rice online

Staff Writer |
The Thai Agriculture Ministry has joined hands with Alibaba to promote Thai jasmine rice to Chinese consumers through the online channel, Thai News Agency (TNA) reported.

Article continues below






Deputy Agriculture and Cooperatives Minister Chutima Bunyapraphasara said after attending "TMALL 11.11 Thai Hom Mali Rice Promotion" in Hangzhou, the capital and most populous city of Zhejiang Province that the 11.11 shopping festival, held by Alibaba Group will help promote Thai jasmine rice to Chinese consumers.

Thai jasmine rice is only popular among China's coastal cities, but the distribution of Thai rice through Alibaba's online channel could support Thai high-quality rice to be more accessible to Chinese consumers.

The online platform will help Thai farmers to sell rice at good prices and Chinese consumers will in return receive high quality rice at reasonable prices, she said.


What to read next

Thailand recovers world first place as rice exporter
Thai rice exporters to sell 150,000 tons of rice to Hong Kong
Thailand sells rice stockpile, Vietnam may lose buyers