Coca Cola to grant additional bottling territory to Swire Coca-Cola
Swire Coca-Cola, USA, a subsidiary of Swire Pacific Limited’s Beverages Division, has signed a letter of intent with The Coca-Cola Company for Swire to expand its existing territories in the United States to include parts of Washington, Idaho and Oregon and to acquire cold-fill production facilities in Bellevue, Wash., near Seattle, and in Wilsonville, Ore., near Portland.
The letter of intent is part of Coca-Cola North America’s ongoing and accelerated implementation of a 21st Century Beverage Partnership Model, a broad initiative aimed at building on system capabilities to sustain success.
“We are delighted to sign this letter of intent with The Coca-Cola Company,” said Jack Pelo, President and CEO, Swire Coca-Cola, USA.
“This latest grant of additional territory rights, following on from the agreements to expand our territories in Colorado and Arizona, underscores the important role Swire is playing in The Coca-Cola Company’s refranchising initiatives in North America.”
“Swire is a great partner, and we are excited at this proposed further expansion of their U.S. territories in the Coca-Cola system,” said J. Alexander “Sandy” Douglas Jr., President, Coca-Cola North America.
“We’re also pleased that the overall refranchising process is going very well in North America.”
The Company has also reached a Definitive Agreement with Great Lakes Coca-Cola Distribution, a Reyes Holdings company based in Rosemont, Ill., for additional territories in Wisconsin, Minnesota, Illinois, Michigan and Iowa. A letter of intent for these territories was previously announced. ■