Discovery Communications in strategic partnership with Batanga Media of LatAm
Batanga Media is prominent across all platforms, having attained a monthly social reach of 215+ million, with an ever increasing fan base.
Batanga Media’s proven expertise in creating content that engages audiences across social and mobile platforms, will support Discovery’s efforts to super-serve its audiences throughout Latin America and enable advertisers the opportunity to reach their desired audience cross-platform via linear, digital and social.
The new partnership will also allow Discovery to leverage Batanga Media’s data-driven content creation process. ■