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Facebook faces $3.2 billion class action lawsuit in UK exploiting personal data of 44 million users

Christian Fernsby |
Facebook, now renamed as Meta Platforms, is being sued in the United Kingdom for $3.2 billion over charges that it violated its market dominance by exploiting the personal data of 44 million users.

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Topics: FACEBOOK   

According to the new approach, Facebook should compensate its 44 million British users for the exploitation of their data between 2015 and 2019.

In effect, it's claiming that Facebook seized all of its users' personal and private data - users who, as a result of Facebook's dominance, had no viable alternative social platform - and all they got in return was the chance to share photographs of infants and kittens with their friends and relatives.

Liza Lovdahl Gormsen, senior adviser to the Financial Conduct Authority in the United Kingdom, is suing Meta on behalf of people who used the social media platform in the United Kingdom, Reuters reported.

Meta is accused of requiring users to provide personal data in order to access the platform and earning billions of dollars as a result of the practice.

The case's central allegation is that Facebook "surrounded" its UK users not just by enclosing them and their data within its platform, but also by tracking them on other websites via the Facebook pixel, so generating extensive "social graph" data about them.

January 2, 2021

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