Bharti Real Estate, the realty arm of Bharti Enterprises and owner of Worldmark, plans to build the best Global Business District in the nation at Aerocity, New Delhi, adding over 17 million square feet of gross leasable area to its Worldmark portfolio with an investment of approximately 2 billion USD.
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Previous research has identified the top three global attractiveness factors of Global Business Districts (GBDs): talent concentration, business efficiency, and instant connectivity, among others like social infrastructure, wellness, and sustainability.
New Delhi has been yearning for a purpose-built commercial district for quite some time.
A lack of contemporary commercial premises, much less business districts, has been out of place in India's capital, a city that is rich in history, culture, connectedness, and power.
These days, businesses and brands are looking for locations that provide their employees and visitors with great commuting options, access to world-class infrastructure, a sense of safety and security, easy parking, and a social life that promotes happiness and productivity.
Bharti aims to fill this gap as an inclusive urban destination as the demand for internationally comparable commercial districts becomes absolutely essential for corporations and retail brands both.
For Offices, the Global Business District, Worldmark provides on-lease offices anywhere from 2000 to 2,000,000 sq ft on a single floor plate, making it ideal for ambitious multinationals targeting India.
The offices are campus-style and accessible by a multi modal mobility network.
Worldmark's proximity to the airport and excitingly the airport being at the centerPoint for New Delhi provides it a unique advantage in the commute to work, one of the world's most pressing issues for businesses and people.
Worldmark can be reached from anywhere in India or the world via neighbouring airports and adjacent national highways.
Rapid metro lines in the multi-mobility network cover 100 km in about an hour.
Worldmark as a destination has demonstrated a strong desire for a substantial retail opportunity, which would cater to the 0.2 million workforce, walk-in visitors coming from national and international locations, and leisure travellers from the nearby hotels.
The answer to this mega opportunity is The Mall, an expansive approx. 2.8 mn retail destination in the country comprising of an exclusive luxury zone, a generous family shopping and recreation zone and the largest indoor entertainment avenue, the country would have ever witnessed before.
While development continues, Offices and the Mega Retail have experienced a surge in pre-leasing enquiries, with several major companies already committing to Worldmark.
Worldmark 3.0 and Worldmark 4.0 will add 10 million sq ft to the portfolio over the next three to five years.
For this 10 mn square feet Bharti Real Estate is getting several Built-to-Suit campus requests from multinational businesses. ■