Judge: Reasonable Starbucks' consumer would not be deceived
The lawsuit alleged that Starbucks is deceiving its customers by serving iced drinks with too much ice cubes and less coffee "than advertised."
Anderson pointed out that the coffee giant's signage just shows the size of the cups in ounces, but does not say how much liquid will be in the cup.
"If children have figured out that including ice in a cold beverage decreases the amount of liquid they will receive, the Court has no difficulty concluding that a reasonable consumer would not be deceived into thinking that when they order an iced tea, that the drink they receive will include both ice and tea and that for a given size cup, some portion of the drink will be ice rather than whatever liquid beverage the consumer ordered," wrote Percy Anderson, the U.S. District Judge presiding over the case in his dismissal of the lawsuit.
Starbucks is the largest coffee retailer in the world, with more than 23,000 stores in over 60 countries and with over 13,000 stores in the United States.
Starbucks sells millions of cold drinks every year, accounting for billions of dollars in revenue. ■