RadioShack is back, Sprint to open 1,435 stores
Sprint is beginning the process to exclusively sell mobile devices across Sprint's postpaid and prepaid portfolio, including the in-store availability of the Samsung Galaxy S 6, along with other RadioShack products and accessories.
The company wants to transform the customer store experience as it works to complete its “store-within-a-store” concept over the next several months and co-brand all of the locations with Sprint-branded storefronts and marketing materials.
"Our new products and services are resonating with customers – they're coming to our stores to switch to Sprint through our Cut Your Bill in Half offer, take advantage of our industry-first leasing plans, and shop for new devices," said Sprint CEO Marcelo Claure.
The expansion of Sprint's retail stores also means significant opportunities for the company to invest in local communities by adding nearly 3,500 new jobs. In the coming months, Sprint will actively recruit a skilled workforce to fill quality full- and part-time positions, helping to make local communities stronger.
In last week's transaction, General Wireless, an affiliate of Standard General, acquired 1,743 RadioShack stores. Sprint has agreed with Standard General to be co-tenants in 1,435 of those stores, with Sprint being the primary brand in marketing materials and signage.
Sprint will occupy roughly one third of the retail space at these existing RadioShack locations. Through the end of this year, Sprint will work closely with General Wireless to build out its "store-within-a-store" retail model.
All 1,435 Sprint-RadioShack stores will be open tomorrow and offer devices and services from Sprint, Boost Mobile and Virgin Mobile. For more information or to find a Sprint store, please visit Sprint's store locator. ■