With a passenger increase of 13%, Brussels Airlines is one of the fastest growing airlines in Europe. The airline’s seat load factor increased by 3.4 percentage points.
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This growth, the result of the growing flight offer and Brussels Airlines’ repositioning as a competitive airline offering service as well as low fares, have contributed to strong financial results.
Brussels Airlines’ turnover increased by 6.9% to a total of 1.274 billion euros. After a break-even in 2014, the higher turnover, together with a significant cost reduction in 2015, has resulted in an operating profit of 43.1 million euros and a net profit of 41.3 million euros.
The European network as well as the African and Trans-Atlantic flights were profitable in 2015.
The low fuel price has had a positive impact on the results, but it would be wrong to assume this is the most important factor.
Other external cost elements such as the strong dollar and increased air traffic control taxes have diminished the beneficial effect of the fuel price.
In addition, the temporary lockdown in Brussels, at the end of last year, and the unstable Russian market situation also had a negative impact. At the same time, Brussels Airlines lowered its ticket price further by an average of 10%.
Brussels Airlines significantly strengthened its network and its market position in 2015. In total, 14 new destinations were launched last year, two aircraft joined the fleet and the offer increased with 668,000 additional seats.
The new loyalty program LOOP was also launched in 2015 to meet the demand of customers traveling in Europe, and has already registered over 50,000 members.
The financial results of 2015 lay the foundation for the growth strategy that Brussels Airlines will continue in 2016. During the summer season, starting at the end of next week, the airline launches 9 new destinations.
A 9th Airbus A330 for long-haul flights will join the fast growing fleet by the end of next week and a tenth A330 is scheduled for the end of 2016, beginning 2017.
The European fleet is also expanding with 2 additional aircraft and 4 Avro’s are replaced by larger Airbus aircraft. As a result, the seat offer increases by 7%. ■