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Store disaster in UK: Super Saturday disappoints big time

Christian Fernsby |
Retailers in the UK which geared up for a Super Saturday on the last weekend before Christmas were left disappointe.

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Topics: STORE    UK   

The number of shoppers buying gifts on Saturday December 21 slid 6.2% against the equivalent Saturday last year, according to research firm Ipsos.

Data from fellow retail researcher Springboard pointed to an even steeper decline, as it reported a 7.6% slump against the equivalent Saturday in 2018.

Ipsos said that footfall on Super Saturday was up 5.5% against the previous Saturday, with a particular rise in footfall at department stores.

Trading for the past week was also down on the same period a year earlier, as footfall dipped 7.2%, according to Springboard.

Springboard said that high streets and shopping centres particularly bore the brunt of this decline, as footfall at these sites slipped 8% and 7.2% respectively.

Footfall in retail parks was slightly more robust, falling a more modest 5.5% for the week, according the data.

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