Wardrobing: Used returns cost UK retailers £1.5 billion
Topics: RETAIL UK
One-fifth of shoppers have admitted to buying items with the intention of wearing and returning them, a new survey from source-to-shopper solution company Checkpoint Systems indicates. This rises to 43% of 16-to-24-year-olds and 39% of 25-to-34-year-olds.
“Wardrobing” is a growing phenomenon in which shoppers buy clothes, shoes and other items with the intention of using or wearing them before returning them to the retailer. Clothing is the most “wardrobed” item, followed by electronics and then shoes.
The survey of 1,542 shoppers found that customers purchase four items per year
hat they plan to use and return, and each item costs on average £40.95. ■