BlackBerry has an ambitious goal in mind: to grab South Korean consumers with the BlackBerry KEYOne Black Edition in a country dominated by Samsung and Apple.
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The BlackBerry KEYOne Black Edition includes a 4.5-inch touch display featuring impact and scratch resistant Corning Gorilla Glass 4 for resilience and durability. At the core of this new BlackBerry smartphone is the Qualcomm Snapdragon 625 mobile platform with the Qualcomm Adreno 506 GPU. This means BlackBerry KEYone users will enjoy a combination of optimized battery efficiency and usage, plus fast LTE speeds for super-fast file sharing.
The distinct BlackBerry smartphone, powered by Android, with the familiarity and functionality of Android 7.1 Nougat, is giving users access to the entire Google Play store and over one million apps. BlackBerry says unmatched battery life offering up to 26+ hours of mixed use, and Qualcomm Quick Charge 3.0 technology enables up to 50 percent charge in roughly 36 minutes. The device is pre-loaded with DTEK by BlackBerry for constant security monitoring and protection of the operating system and apps.
There is reimagined communication experience thanks to an innovative Smart Keyboard that allows you to set up to 52 customizable shortcuts and transforms each letter key for quick access to your favorite apps and most important contacts. Includes the world’s first keyboard-embedded fingerprint sensor conveniently located in the spacebar and provides added device security and convenience. The BlackBerry KEYone will also receive regular monthly Android security updates, ensuring you have the safest and securest Android smartphone experience.
The BlackBerry KEYOne Black Edition features a 12MP rear camera with an industry leading camera sensor (Sony IMX378) that captures sharp, crisp photos in any light. The wide aperture lens with large 1.55μm pixels and dual-tone flash ensures your photos will have superior color and clarity. All in all, this is an interesting device but unfortunately BlackBerry is not the name it was before and it must fight against Apple and Samsung. This is a mission impossible but without Tom Cruise. ■
