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Levi Strauss names Seth Ellison as president of Dockers

Staff writer |
San Francisco, Ca., USA - September 7, 2012, San Francisco, Ca., USA - Levi Strauss & Co. announced that Seth Ellison has been appointed president of the global Dockers brand, effective September 10, 2012.

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Mr. Ellison has been Chief Commercial Officer and as an Executive Vice President of Global Sales and Merchandising at Alternative Apparel. He also served as President of Action Sports/Active of Perry Ellis International (PEI) and as its Swim & Action Sports Division. Mr. Ellison was responsible for all of PEI's youth swim brands, including Redsand, Jantzen, and trademarks from Gotcha International.