Rocco Forte Collection: Karim Naffah new managing director
Mr. Naffah has acted as a consultant to the company since July 2009.
Prior to joining The Rocco Forte Collection Mr. Naffah gained more than 18 years of experience in strategy and finance roles in the leisure and hospitality industry.
Mr. Naffah's previous roles include strategy director at Bass PLC/Six Continents PLC where he played a key part in the business planning and performance management of the FTSE 100 Group.
In addition he oversaw the strategic transformation of the Group culminating in the successful demerger of Six Continents hotel and pub divisions.
Following the demerger, Mr. Naffah joined Mitchells & Butlers in 2003 as its finance director to establish the pubs group as an independently listed company.
He implemented new performance and reporting measures; devised a successful business securitisation model to finance the group; and oversaw the acquisition of 239 pub restaurants in 2006.
Mr. Naffah was educated at Harrow School and Lincoln College, Oxford University. ■