New York, USA - January 29, 2010, New York, USA - The Associated Press announced that is has named senior vice president Jane Seagrave its new chief revenue officer, effective March 1.
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It was under Ms. Seagrave three years ago that AP launched its acclaimed mobile news product for smart phones, which brings together news from AP and more than 1,000 member newspapers and broadcasters. Ms. Seagrave also oversaw development of AP Financial News, the elections product Campaign Plus and various online video products for international markets.
As head of global product development, Ms. Seagrave has overseen the growth of AP’s content verticals, in sports, entertainment and business, as well as AP’s commercial images service, AP Images. Before becoming head of product development, Seagrave ran AP’s digital licensing operation and led the team responsible for negotiating AP’s contracts with portals and aggregators.
Ms. Seagrave first joined AP in 1980 as a journalist, with assignments in Santa Fe, N.M., Grants Pass, Or., and Boston. She later served as a vice president for Lawyers Weekly Publications, in Boston, president and chief operating officer of Legal Communications, Ltd., a Philadelphia-based legal publisher, and chief executive officer of localbusiness.com, a national news service reporting on business technology. Ms. Seagrave rejoined AP in 2003 after working as chief online strategy consultant for American Lawyer Media.
Ms. Seagrave holds a master’s degree in public administration from the John F. Kennedy School of Government at Harvard University, and is a graduate of Bowdoin College.
Ms. Seagrave succeeds Tom Brettingen who will will be retiring at midyear. Mr. Brettingen will continue to assist AP in its relationships with international news agencies on the roll-out of mobile and other digital products. Prior to becoming chief revenue officer and senior vice president for sales and marketing, in 2008, Mr. Brettingen was senior vice president for AP Global Newspaper Markets, responsible for AP’s business relationships with newspapers and news agencies. ■