Leadership : Page 12

Should companies let employees choose their tasks? It depends

March 22, 2021 Letting employees select their own tasks is a popular means of increasing work satisfaction. However, managers should also consider the nature of the task and the employees\' specialization before letting them select their own, suggests a new study led by UC Riverside and published in Organization Science.

Use marketers if you want your startup to succeed

March 15, 2021 Researchers from the University of Texas, University of Chicago, University of Notre Dame, and London School of Economics published a new paper in the Journal of Marketing that examines whether entrepreneurs in emerging markets can benefit from marketers\' help.

Satisfied employees don't always produce better audits

March 8, 2021 Accounting firms that overwork their employees are less likely to produce high-quality audits—even if the employees are satisfied with their careers, according to new research from the University at Buffalo School of Management.

'Ugly' labels can increase purchase of unattractive produce

March 1, 2021 Researchers from University of British Columbia published a new paper in the Journal of Marketing that examines whether and how the use of \'ugly\' labeling for unattractive produce increases sales and profit margins.

Ad sharing: Smiles are different, emotions that boost sharing might not always boost sales

February 22, 2021 In one of the more memorable commercials of Super Bowl 2020, rapper Lil Nas X and actor Sam Elliott face off in a dance duel for Cool Ranch Doritos, reports.

Being promoted gives you strong sense of group identity

February 15, 2021 What has kept these leaders from actually speaking out against unethical practices?

Remote working is here to stay but you should organize your company for them to stay

February 8, 2021 It\'s easy to send everybody home but the question is how to ensure that they get the job done, and that both you and them are satisfied.

How to recognize burnout and save your employees

February 1, 2021 Organizations often attempt to gauge burnout with annual wellness surveys, which have several important limitations.

If your star employee leaves, be very careful

January 25, 2021 Movement of talented employees across firms is inevitable, but if you’re in a leadership role, there are things you can do when a star employee leaves.

Give employees leadership responsibilities and you'll get more efficient workers

January 18, 2021 Giving employees added responsibilities at work can significantly help their development and even change their personality traits, found a study by the Chinese University of Hong Kong (CUHK) Business School.

Surprise: Negative reviews boost sales

December 14, 2020 Aleksei Smirnov, Assistant Professor, HSE University Faculty of Economic Sciences, and Egor Starkov, Assistant Professor, University of Copenhagen, have constructed a mathematical model that explains why it is advantageous for sellers not to delete negative reviews of their products.

An important advice for all leaders out there: Your people don't want just their paycheck

December 7, 2020 If you work in a good advertising agency, you are trained to ask a very important question: “Why should anybody care?”