Hyundai has unveiled the new Genesis G90 large luxury sedan, the model that will top the new Genesis brand's luxury car line-up.
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The G90, EQ900 in Korea, will compete at the top of the luxury car market with world-best cars. The G90 is the first realization of the brand's Athletic Elegance design style. Outside, the G90's silhouette is powerful and refined, from its long hood to its sophisticated rear. While inside, the finest materials meet human-centered ergonomics to provide occupants with convenience and comfort. Judging by its look, it's easy to see why the G90 aims to compete with the high-end cars.
With technological innovation at its core and in anticipation of fully-autonomous cars, G90 features Genesis Smart Sense, which brings together advanced systems including Genesis' Highway Driving Assistance on Korean market, Advanced Smart Cruise Control and Lane Keeping Assistance System. The system substantially reduces driver fatigue by combining a series of innovative technologies. This combination of newly-developed technologies create all-but autonomous driving experience.
The the G90 offers the world's first clinically-validated Smart Posture Caring (SPC) System, which adjusts the seat, steering-wheel, outside mirror and head-up display to the optimal position for the driver's body on the Korean market only. G90's VIP ergo passenger seats feature multiple ranges of electronically-controlled adjustment and are approved by German campaign for healthier backs, Aktion Gesunder Rücken. Every detail of the interior has been crafted to continue the car's human focus.
Harman's designed and built embedded infotainment system for the Genesis G90 includes 2D and 3D navigation, HD mapping, voice commands, enhanced Bluetooth hands free connectivity, rich multimedia support, and a 200GB hard drive. The interface features a 12.3-inch HD screen with touch control in the center console. The wide screen format supports split display, so entertainment, apps, media and phone information can be displayed along with navigation, HVAC, and vehicle data.
Harman's infotainment system for the Genesis G90 also includes dual 9.2-inch rear seat monitors for backseat connectivity and entertainment. High speed embedded connectivity is supported through an integrated 4G/LTE modem.
Driving the car, owners will notice standards of refined performance. This is central to the Genesis brand's character, with development teams carrying out rigorous performance testing of the G90 at the Nürburgring circuit in Germany and the Mojave test center in the U.S. Despite the car's sporty and responsive characteristics, the interior environment remains refined with all of the three available gasoline powertrains: V6 3.3-liter T-GDI, V6 3.8-liter GDI or V8 5.0-liter GDI.
The newly introduced G90 in Korea will be rolling out to other markets, including United States, China, Russia and countries in the Middle East. A further five Genesis models will be launched over the next five years. ■
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