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comScore names David Shiffman as SVP, marketing solutions

Staff writer |
Reston, Va., USA - March 13, 2015, Reston, Va., USA - comScore, Inc., an internet analytics company, announced that David Shiffman has joined comScore as senior vice president of marketing solutions.

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Mr. Shiffman is an experienced advertising research executive who comes to comScore from MediaVest where he most recently served as the Executive Vice President and Director of Research.

At both MediaVest in the U.S. and Starcom MediaVest Group in Canada, Mr. Shiffman spent more than 15 years driving the agency's research vision, leading product research and pioneering innovative research techniques to better serve clients.

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